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Barer Communications

a boutique communications agency

Breaking through the noise

Content, media relations, and broader public relations for entrepreneurs, startups and established brands

SERVICES

Content Creation

Media Relations

Public Relations 

blog posts

website content

press releases

news rooms

pitch decks

analyst presentations

top-tier media coverage:

Adweek, AP, Bloomberg BusinessWeek,, CBS, CNBC, CNN, Dow Jones, Financial Times, Forbes, Fortune, IBD, NPR, NBC, NYT, Reuters, TechCrunch, USA Today, WINE SPECTATOR, WSJ,, ZDNet & many more

positioning entrepreneurs and companies as thought-leaders through messaging, MEDIA coverage, social, speAking, engagements & awards

WORK

LINUX INSIDER, 7.19.18

Google Adds Kubermetes to Rebranded Cloud Marketplace

INTERNET RETAILER, 7.11.18

How to Make the ost of Amazon Prime Day 2018

EYE ON SUN VALLEY, 6.8.18

KIC offers place for 'deep work'

MEDIA POST, 5.2.18

4 Best Practices For Protecting, Positioning Your Brand On Online Marketplaces

INTERNET RETAILER,, 5.2.18

The 3 biggest marketing mistakes brands make on Amazon

EYE ON SUN VALLEY, 2.28.18

Interview on Ketchum Innovation Center, Episode 68

IDAHO Mountain Express, 12.6.17

KIC to host workshop for working women

KXLY-TV (ABC), 10.27.17
'Walking Out' Spokane Viewing

FORBES, 9.8.17
Five Ways To Keep Your Remote Team Thriving

CHIGAGO BUSINESS JOURNAL, 8.30.18

How to Prepare Your Chicago Booth MBA Application

Forbes, 8.8.17
It's Time To Squash The Leader Vs. Doer Mindset: Today's Effective Leaders Require Both

U.S. News & World Report, 7.25.17
You Don't Need an Elite B-School for an MBA to Pay Off

LOS ANGELES Business Journal, 4.26.17
5 MBA Application Strategies for UCLA Anderson and USC Marshall

Forbes, 4.25,17
Harvard Law School's Moneyball Moment

TESTIMONIALS

Leigh was instrumental in positioning etailz, Inc. as an eCommerce trailblazer, thought leader, and best of breed business model among key influencers. We worked with Leigh through multiple stages of growth until our 2016 acquisition and strongly recommend her smart, strategic approach to public relations

Keri Rhodes, Marketing Director etailz, Inc.
Leigh's personal attention, creativity, contacts and tenacity is unparalleled and generally does not exist within traditional PR firms. I highly recommend Leigh!

Tom Simpson, co-founder etailz, Inc. and Kick-Start
Leigh was instrumental in positioning etailz, Inc. as an eCommerce trailblazer, thought leader, and best of breed business model among key influencers. We worked with Leigh through multiple stages of growth until our 2016 acquisition and strongly recommend her smart, strategic approach to public relations.

Keri Rhodes, Marketing Director etailz, Inc.

Leigh's personal attention, creativity, contacts and tenacity is unparalleled and generally does not exist within traditional PR firms. I highly recommend Leigh!

Tom Simpson, co-founder etailz, Inc. and Kick-Start
Leigh's personal attention, creativity, contacts and tenacity is unparalleled and generally does not exist within traditional PR firms. I highly recommend Leigh!

Tom Simpson, co-founder etailz, Inc. and Kick-Start
Leigh was instrumental in positioning etailz, Inc. as an eCommerce trailblazer, thought leader, and best of breed business model among key influencers. We worked with Leigh through multiple stages of growth until our 2016 acquisition and strongly recommend her smart, strategic approach to public relations.

Keri Rhodes, Marketing Director etailz, Inc.

Leigh has in-depth knowledge and expertise in delivering top-notch media results and communications counsel. Her media prowess in working with local, regional and national media is a vital and valuable asset to clients interested in elevating their profile among target audiences. Partnering with Leigh on shared clients is always a trusted, seamless and highly professional partnership that always leads to success on behalf of our clients.

Erica Perez, Owner Perez Public Relations

Leigh is dedicated, passionate and a pleasure to work with. She has incredible creative energies and a refreshing idealism tempered only enough to accomplish what needs to be done. She is very capable, focused and effective.

Anne Doyle, eCommerce & Marketing Professional, Microsoft Perez Public Relations

ABOUT LEIGH

Leigh Barer is a results-oriented public relations and corporate communications expert with 20 years of experience positioning companies and market leaders.

Prior to launching Barer Communications, Leigh oversaw public relations and marketing in Seattle-based, venture-backed start-ups where she developed and executed strategies to introduce, re-brand and re-position companies as leaders in their respective markets. Earlier, she worked on a diverse range of clients at The Rockey Company (Hill+Knowlton Strategies), and in the nonprofit sector.

Leigh holds a Bachelor of Arts degree in Journalism and Mass Communications from Seattle University. She spends her play time outside hiking and snowshoeing in the majestic mountains of Idaho.

PORTFOLIO

banking & finance

5B Investments, LLC
Concur Technologies
Dain Bosworth, Inc.
Northwest Venture Associates
King Miller Barrios & Boe Investments at
RBC Wealth Management

beauty, fashion, art & lifestyle
Artocracy.org
Brooks Sports, Inc.
First Avenue Contemporary Gallery
MSN Shopping
www.Spa1221.com
SQN Sport

business development
Ketchum Innovation Center

consumer products
Apple
iCPooch

CRM
Pivotal Corp. (acquired)*

design, construction & real estate
Headwater Capital

Idaho Mountain Builders
LMN Architects
Ramsay Solutions

digital marketing
aQuantive (acquired for $6B)
Metia*

ecommerce
etailz.com (acquired for $75M)

education
Barer Institute
Capella University
Discover Technology
Stratus Admissions Counseling

entertainment & sports
Seattle Mariners
Ticketmaster Northwest
Universal Concerts NW

Walking Out film

environment
The SeaDoc Society

food, beverage & hospitality
Distilled Resources, Inc.
Lowell-Hunt Catering
Sun Valley Resort
Stay Alfred
Zone Diet

government
Washington State DOT

health & senior services
Benevia
Check Your Boobies
Orahealth
Overlake Hospital Emergency Room
SNAPforSeniors.com
St. Luke's Wood River Foundation

human resources
Xylo, Inc. (employeesavings.com)

life events
Otrib.com (acquired)

nonprofit
Advocates for Survivors of Domestic
Violence & Sexual Assault
ARCH Community Housing Trust
Gates Library Foundation (Bill & Melinda
Gates Foundation)
Ketchum innovation Center
Make-A-Wish Foundation of Idaho
Odyssey Maritime Museum
Pioneer Montessori School
PONCHO
SAFECO Foundation
St. Luke's Wood River Foundation

project management
LiquidPlanner*

security
Argyle Data*

Polyverse Corporation
Asta Networks*
Ventura ERM*
Vigilos, Inc.

software asset management
Express Metrix (acquired)*

wireless services & technology
Point.com
NetMotion Wireless
Norcom Networks
Tely Labs*

*on behalf of Plat4orm PR

Keri Rhodes, Marketing Director etailz, Inc.

Leigh's personal attention, creativity, contacts and tenacity is unparalleled and generally does not exist within traditional PR firms. I highly recommend Leigh!

Tom Simpson, co-founder etailz, Inc. and Kick-Start

Keri Rhodes, Marketing Director etailz, Inc.

Leigh's personal attention, creativity, contacts and tenacity is unparalleled and generally does not exist within traditional PR firms. I highly recommend Leigh!

Tom Simpson, co-founder etailz, Inc. and Kick-Start

Leigh's personal attention, creativity, contacts and tenacity is unparalleled and generally does not exist within traditional PR firms. I highly recommend Leigh!

Tom Simpson, co-founder etailz, Inc. and Kick-Start

Keri Rhodes, Marketing Director etailz, Inc.

Erica Perez, Owner Perez Public Relations

Leigh is dedicated, passionate and a pleasure to work with. She has incredible creative energies and a refreshing idealism tempered only enough to accomplish what needs to be done. She is very capable, focused and effective.

Anne Doyle, eCommerce & Marketing Professional, Microsoft Perez Public Relations